Post by account_disabled on Feb 18, 2024 11:31:30 GMT
The main objectives of the joint seminar are as follows.Two purposes of the joint seminarApproach people who don't know about your services and acquire new leadsIncrease the satisfaction level of existing leads by conducting seminars that cannot be done with a separate in-house seminar.The former is particularly effective in acquiring new leads, and Nile has a track record of acquiring hundreds of leads from a single co-hosted seminar.Another attractive feature of the latter is that it has the effect of " lead nurturing, " which nurtures existing leads.
Differences from in-house seminarsUnlike co-sponsored phone number list seminars, the appeal of in-house seminars is that you can freely choose the venue and content without having to worry about conflicts with other companies. However, since the main focus is on attracting customers through your own channels, many of the participants tend to be existing leads. In that respect, they are suitable for nurturing, but they are inferior to co-hosted seminars in terms of their effectiveness in acquiring new leads. Compare the characteristics of the co-sponsored seminars listed below and consider which one is more appropriate for achieving your goals.Three benefits of co-hosted seminarsThere are three advantages to holding a joint seminar:Three benefits of holding a joint seminarAdvantage 1: You can expect to attract more customers than hosting your own event.
Advantage 2: Easily leads to new lead acquisitionAdvantage 3 Increased participant satisfactionBecause each company jointly attracts customers, it is easier to increase recognition and topicality than if the event is held in-house. In addition, since each company's house list (= lead customer list) can be shared, we can expect the participation of customer groups that we have not been able to reach in the past.From the participants' point of view, satisfaction is likely to increase because they can obtain "multifaceted information from multiple speakers," which is difficult to do if the event is held alone.
Differences from in-house seminarsUnlike co-sponsored phone number list seminars, the appeal of in-house seminars is that you can freely choose the venue and content without having to worry about conflicts with other companies. However, since the main focus is on attracting customers through your own channels, many of the participants tend to be existing leads. In that respect, they are suitable for nurturing, but they are inferior to co-hosted seminars in terms of their effectiveness in acquiring new leads. Compare the characteristics of the co-sponsored seminars listed below and consider which one is more appropriate for achieving your goals.Three benefits of co-hosted seminarsThere are three advantages to holding a joint seminar:Three benefits of holding a joint seminarAdvantage 1: You can expect to attract more customers than hosting your own event.
Advantage 2: Easily leads to new lead acquisitionAdvantage 3 Increased participant satisfactionBecause each company jointly attracts customers, it is easier to increase recognition and topicality than if the event is held in-house. In addition, since each company's house list (= lead customer list) can be shared, we can expect the participation of customer groups that we have not been able to reach in the past.From the participants' point of view, satisfaction is likely to increase because they can obtain "multifaceted information from multiple speakers," which is difficult to do if the event is held alone.